About us
About Us
ArtMoment began as a student experiment. Three classmates, one simple question: Can an adult today still allow themselves to simply create?
In the beginning we had no grand plan. Just the desire to create an evening we ourselves would want to attend. An evening where time slows down, where you hold a brush instead of your phone, and where you let yourself do something purely for joy.
The first event took place shortly after the first wave of covid. People came with enormous energy. They laughed, chatted, tried something they had not done in years. That was when we understood it is not just about painting. It is about the moment when a person allows themselves to be playful again.
From Brushes to a Brand
In the early days we were personally involved in everything. We hauled canvases, mixed paints, set up tables, cleaned up after the evenings. We knew every restaurant, every easel, every detail.
Gradually more people began to join us. Instructors, photographers, production staff, the team that holds the whole project together today. Many of them are art school students, creatives who want to be part of something meaningful.
What started as a student project today brings together nearly a hundred people who believe that creativity has its place in everyday life.
What We Actually Do
We create evenings where people allow themselves to create. We paint with acrylics in elegant restaurants. We experiment with texture, neon or wine. We make mosaics, candles, mossy worlds.
Some guests last held a brush back in primary school. Others come to unwind after a demanding week. Someone comes on a date, someone for a bachelorette party, someone with colleagues from work.
But everyone leaves with the feeling that they created something of their own. And that is what matters most.
What We Stand By
Franchises
From the very start we knew we did not want to grow simply by traveling everywhere ourselves. We wanted to find people who share the same energy and want to create in their own city.
For us, a franchise is not just a business model. It is a partnership. We look for people who have a relationship with art, a sense for organization and the drive to build a community. We pass on our know how, marketing support and complete backing. They bring local energy and a connection to their region.
Thanks to this, ArtMoment now operates in many cities, and in each of them it has a slightly different atmosphere. And that is the beauty of it.
More about the franchiseArtLab
By opening ArtLab we fulfilled another dream. To create a space where you can create every day. Where the result is not what matters, but the process. Where paint flows, drops fall and something arises that cannot be repeated.
As a result, our audience naturally expanded. Children, parents, younger generations and older guests all come to us. A place was born where a whole family can gather and everyone creates in their own way.
And we often hear the same question: When will there be an ArtLab in our town too?
Discover ArtLab
ArtHub
ArtHub is our creative experimental space. A place where we let ourselves try new things before we present them to the world.
Here we test new concepts, brand collaborations, special events and unconventional formats. It is a laboratory of ideas. Some projects become part of the regular offering, others remain just a one off memory.
ArtHub reminds us of our beginnings. That courage to try something that does not yet exist. And not to be afraid that not everything has to work out.
More about ArtHubWhere We Are Heading
We do not want to be just an evening workshop. We want to be a place people keep coming back to.
We are adding new formats, trying new techniques, looking for further ways to connect art with everyday life. We are expanding the offering with creating that also has a practical dimension. Ceramics, design accessories, working with plants.
At the same time, we are preparing long term courses for those who want to go deeper. Because we know that some guests do not want just one evening. They want to grow.
Our Philosophy
We believe that art is not about performance. It is about the courage to begin. It is not about whether you can paint. It is about whether you allow yourself to create.
For us, ArtMoment was never just a business. It is a project that grew up alongside us. It taught us patience, leadership and humility. And even though we are bigger today than at the start, we try to preserve what came first of all: The joy of paint on your hands. Laughter around the table. The feeling that for a moment you forgot about the world outside.
Maybe it all began as a student experiment. But it is still mainly about that one moment when a person smiles at their own painting and says to themselves: I created this.
Featured In
